The Hawaii Tourism Authority has published new three-year Destination Management Action Plans for all major islands, identifying high-traffic sites under strain and outlining community-guided steps to manage visitor impact. Maui’s plan focuses on the Hāna Highway corridor and Ke’anae Peninsula.
- HTA’s 2026–28 DMAPs cover Maui, Moloka’i, Lāna’i, O’ahu, Kaua’i, and Hawai’i Island, each targeting specific overtourism hotspots.
- Maui’s plan prioritizes a coordinated, community-led stewardship approach along the Hāna Highway and Ke’anae Peninsula in East Maui.
- Plans were developed through island-wide community input sessions, industry meetings, and a public comment period held between August 2025 and March 2026.
- Each DMAP includes time-bound actions with defined responsibilities, and HTA will track and report progress through island-based destination managers.
- The plans aim to balance resident quality of life with visitor access at sites already experiencing or at risk of overcrowding.
Source: Maui Now
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