A YouGov survey found that 52% of baby boomers rated Hawaii as their top travel destination, with this demographic averaging three trips per year and spending over $6,000 per getaway.
- Baby boomers spend more than $6,000 per trip and take at least three vacations annually according to PhocusWright data.
- Hawaii ranked highest among boomers at 52% positive impressions, followed by Canada at 50% in the YouGov survey.
- This generation prefers beach getaways, scenic lake and mountain trips, and established tourist destinations over off-grid experiences.
- Maui’s 30 miles of beaches, including Big Beach at Makena State Park and Kaanapali Beach, attract visitors seeking both developed and undeveloped coastal areas.
Source: Aol
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