Maui Visitor Spending Up Despite April Drop in Tourist Arrivals
Hawaii saw higher visitor spending in April 2026 even though fewer tourists arrived compared to previous periods. April 2026 visitor spending increased despite a decrease in overall visitor arrivals to Hawaii. The spending increase suggests tourists may be staying longer or spending more per visit. This trend could indicate higher-value visitors are choosing Hawaii destinations. […]
April Visitor Spending Rises 4.8% to $1.77B Despite Fewer Arrivals
Hawaii saw $1.77 billion in visitor spending in April 2026, up 4.8% from last year, even though total arrivals dropped slightly. Visitors spent an average of $278 per day, a 14.1% increase from the previous year. Total visitor arrivals fell 0.5% to 828,959, but higher daily spending of $278 per person drove revenue growth. US […]
Ritz-Carlton Kapalua Hosts Country-Pop Concert for July 4th Weekend
The Ritz-Carlton Maui, Kapalua will host a Fourth of July concert featuring country-pop artist Dasha and local musicians at the Aloha Garden Pavilion. The event is part of the Maui Songwriters Festival and includes performances by Maui artists TJ Fevella, Tiara Gomes, and Akoni Palomino. Country-pop sensation Dasha will headline a July 4th concert at […]
Atlantis Submarines Maui Resumes Operations After Nearly 3-Year Shutdown
Atlantis Submarines Maui has returned to operations nearly three years after losing almost all equipment in the 2023 Lahaina fire. The company is bringing back furloughed employees and resuming tourist submarine tours from Lahaina Harbor. Atlantis Submarines Maui resumed operations after losing nearly all equipment in the 2023 Lahaina fire. The company’s shuttle boat was […]
State Plans Infrastructure Upgrades at Mākena State Park Beaches
The state is proposing upgrades to Mākena State Park including permanent restrooms, expanded parking, and showers, but some locals worry the changes will alter the area’s wild character and lead to future restrictions. Proposed upgrades include expanding paved parking, replacing portable toilets with permanent bathrooms, and installing showers or foot rinsing stations. The $2.1 million […]
Hawaii Launches New Tourism Campaign to Rebuild Visitor Numbers
Hawaii is launching a new tourism campaign to attract visitors back after decreased demand following the 2023 Lahaina fires and recent spring weather disruptions. Officials say the islands are ready for tourists despite lingering perception issues. Hawaii tourism demand has declined due to the 2023 Maui fires and March 2024 Kona Low storms that caused […]
Atlantis Submarines Maui Resumes Operations After Wildfire Shutdown
Atlantis Submarines Maui has returned to operation nearly three years after the Lahaina wildfire destroyed most of their fleet, with employees now taking visitors on underwater tours again. Atlantis Submarines lost nearly all equipment in the 2023 Lahaina fire but has now resumed tourist operations. The company’s shuttle boat is the only vessel that survived […]
Revenue Management Issues Impact Vacation Rental Performance on Maui
Industry experts identify common operational problems that hurt vacation rental revenue, including poor listing quality and flat cleaning fees that reduce bookings during slower periods. 88% of vacation rental listings have quality issues that hurt their search visibility and booking conversion rates. Poor listing content forces revenue managers to lower nightly rates to compensate for […]
Maui-born poet explores fire, water themes in new Lahaina-inspired work
Native Hawaiian poet Noʻu Revilla, who grew up on Maui, co-wrote a poem about the 2023 Lahaina fires connecting them to historical water diversion and will give a reading at Hui No’eau on June 4. Revilla collaborated on ‘Aia hea ka wai o Lahaina’ linking the wildfires to colonial water theft in Hawaii. The poem […]
Hawaii Visitor Spending Rises 4.8% in April Despite Fewer Tourist Arrivals
Hawaii tourism data for April 2026 shows a positive financial trend despite slightly fewer visitors. Both the state government and Hawaii Free Press reported that while visitor arrivals decreased marginally, increased daily spending per person drove overall tourism revenue growth. Total visitor spending reached $1.77 billion in April 2026, up 4.8% from the same month […]